A new men's fragrance was to be promoted worldwide using posters, stickers and samples. JOMI-plak participated at sessions in England and Germany with Unilever and won the contract to advertise in several German cities, notably Cologne at the "Popkom" event.

We cooperated with our partners in the other cities, recruited attractive lady promoters for the fragrance sampling, trained them, hung posters on location and mounted stickers with the CALVIN KLEIN Parfüm logo in regional trendy locations. The whole project was of course recorded in photos and on video to be sent to our partners in USA.